News

Celebrating 20 Years of Excellence, Innovation, and Collaboration in CI/MI

Sherlock Holmes as Compeitive and Market Intelligence Professional

This year, we take pride in celebrating the 20th anniversary of the Institute for Competitive Intelligence (ICI), a leading provider of education and applied research in the field of competitive and market intelligence (CI/MI). Since 2004, ICI has empowered professionals with cutting-edge CI/MI skills and knowledge, enabling them to create value for their organizations and stakeholders.

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The AI Mind Trap: Bias in AI-Driven Competitive and Market Intelligence

By Thorsten Bill

Bias in competitive and market analysis refers to the tendency to skew information or perceptions based on preconceived notions, leading to potentially inaccurate conclusions. This can include confirmation bias (favoring information that confirms existing beliefs), availability bias (relying on immediate examples), and anchoring bias (relying heavily on the first piece of information encountered). It’s crucial to be aware of these biases to ensure accurate and objective analysis.

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