ICI-26 Workshop: Intelligence Mind Traps and Cognitive Biases
Advanced techniques to avoid intelligence errors caused by misinformation and cognitive bias, and get the best out of your competitive / market intelligence
Information analysts are faced with the challenge of obtaining reliable, high-quality intelligence, however the analysis of information for competitive intelligence can be prone to misinformation, mind traps and cognitive biases. The Intelligence Mind Traps and Cognitive Biases workshop looks at the pitfalls and mistakes that are to be avoided for information collection, intelligence analysis, reporting, and decision making. This workshop will provide you with the tools and techniques to take precautionary measures, avoid mind traps and cognitive biases, and obtain reliable competitive/market intelligence.
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Workshop Focus
- Common cognitive biases when processing information and analyzing intelligence: Expectation versus wishful thinking, dominance of mindsets, dynamics of information perception, and preconception.
- Cognitive biases when analyzing intelligence: Blind spots, mistakes to avoid with the assessment of evidence, perception of cause and effect, and estimation of probabilities.
- Intelligence reporting: Deliberate and unconscious manipulation of results, and the basic principles of reporting.
- Methodologies and tools to avoid making intelligence mind traps: Analysis of competing hypotheses (ACH), mental tool kits, and checklists.
Benefits and skills you'll take away
- Implementation of a pragmatic process for collecting information and analyzing and reporting competitive intelligence within your business.
- Improved decision making based on high-quality competitive intelligence that is credible, unbiased, and unmanipulated.
- A competitive edge for your business through better informed decision making.
- The opportunity to share experience and knowledge with competitive/amarket intelligence experts and peers from a range of industries.
- Understanding of the intelligence mind traps, awareness of the typical kinds of pitfalls and mistakes to avoid and the detrimental effects they can have upon your intelligence.
- Ability to collect information and analyze and report intelligence without the interference of cognitive bias, misinformation, blind spots, manipulation, cognitive perception, conflicting information, preconceptions and other common mistakes.
- Competence in applying effective methodologies and tools, such as the analysis of competing hypotheses and mental tool kits, to avoid intelligence mistakes.
Aimed at
- Competitive/Market Intelligence Professionals
- Market Researchers
- Information Manager
- Technology Managers
- Risk Managers
Package
- 1 workshop day
- Access to ICI’s online learning platform with related readings and guidelines
- Access to ICI’s insight center (webinars, presentations, interviews)
- Workshop hand-outs (incl. case studies)
- Participation Certificate
- Personal coaching throughout your ICI journey
Additional Dates
ICI-26 (English language) | ICI-26 (German language)